Wolters Kluwer – Excel campaign

With regard to their existing Corporate Identity (CI), we developed a visual campaign for “Wolters Kluwer” to promote their upcoming ‘Excel trainings’ and the ‘Excel Experience Days’. The campaign contains 3 Pilars:  Excel Experience Days, Werkcomfort en tijdwinst, Wolters Kluwer 8 Excel(lent) tips & tricks. The campaign has been launched through mailing, social media, web & print.

The last step in this campaign is a tri-fold that gives away 8 Excel(lent) tips & ticks for the frequent Excel user. The goal is to make Excel look easy and to remind you about long forgotten rings & bells!